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February 25, 2009
EVERY GRAPHIC DESIGNER YOU'VE MET

The artist has much to teach the world, and he resents others' appropriations of his symbols.

They are properly his, after all, since through years of study and meditation only he understands them. Their mistreatment by the great unwashed renders them overused to the point of meaninglessness, and makes his goal of creating something pure and true impossible.

What remains, then, but for him to create his own symbols, uncorrupted by centuries of use and misuse? He must do no less than tear down his own culture and create a new one in its place.